Driven by the dual forces of domestic chip substitution and the explosive growth of AI applications, a company specializing in AIoT processor chips is demonstrating remarkable growth potential through its technological foundation and product matrix.
As a leader in domestic AIoT processor chips, the company has shown impressive performance in recent years, with its diversified product matrix and precise strategic layout propelling it into a fast lane of high growth.
Rockchip: Founded in November 2001 and headquartered in the Gulou District of Fuzhou City. Over more than twenty years of development, the company has grown from an initial chip design team to a leading enterprise in IoT and AIoT processor chips in China. The company has subsidiaries and branches in Shenzhen, Shanghai, Beijing, Hangzhou, Hong Kong, and other locations, establishing a nationwide R&D and service system.
The company’s main business includes the design, development, and sales of smart application processor SoCs and supporting chips, continuously innovating based on the technological directions of “large audio, large video, large perception, and large software,” forming significant technological and market advantages in the AIoT chip field.
The core business of the company revolves around AIoT chips, with products covering various types of processor chips, power management chips, and mixed-signal chips.
The company’s most distinctive feature is its “geese formation” product layout, centered around the flagship chip RK3588, complemented by multi-tiered computing platforms such as RK356X and RV11 series, forming a product combination that meets different market demands.
These products are widely used in diverse fields such as automotive electronics, machine vision, industrial applications, education and office, commercial finance, smart home, and consumer electronics. Particularly in the automotive electronics sector, the RK3588M chip has achieved platform-level mass production, with over 10 mass production models and more than 20 targeted model projects under simultaneous development.
The company has experienced explosive financial growth in recent years. In 2024, the company achieved total operating revenue of 3.136 billion yuan, a year-on-year increase of 46.94%; net profit of 595 million yuan, a year-on-year increase of 341.01%; and net profit excluding non-recurring items of 538 million yuan, a year-on-year increase of 326.22%.
In the mid-2025 report, revenue reached 2.046 billion yuan, a year-on-year increase of 63.8%; the third-quarter report is expected to show a net profit attributable to the parent company of 760 million to 800 million yuan, a year-on-year increase of 116%-127%. This growth trend indicates that the company’s business is in a high prosperity cycle.
The company’s future growth: Driven by AI and robotics, a new growth curve is clearly visible.
The AIoT market continues to grow rapidly. In the first half of the year, the AIoT market experienced rapid growth, with various robotic applications emerging. The open-source domestic AI large model technology represented by DeepSeek brings new opportunities for the rapid development of AIoT on the edge and at the endpoint.
Product iteration and technological upgrades. The company is focusing on the R&D of the next-generation flagship chip, creating a leading layout for its product series. At the same time, the company will soon launch the new generation intelligent visual processor RV1126B, which, as an iteration of RV1126, will achieve comprehensive improvements in computing power, energy efficiency, encoding and decoding efficiency, and scene adaptability.
Expansion into high-end applications such as automotive electronics. The company’s products in the automotive electronics field have covered multiple product lines, including smart cockpits, dashboards, central control, in-vehicle audio, and in-vehicle vision. It is expected that by 2025, cumulative shipments will rapidly exceed one million units, becoming an important growth driver for the company.
Despite the promising outlook, attention should be paid to the following risks:
Supply chain stability risk. The company has faced supply chain packaging obstacles amid the US-China tensions, and although efforts have been made to resolve these issues, the complexity of the global semiconductor industry chain may still bring uncertainties.
Increased market competition risk. With the rapid development of the AIoT market, domestic and foreign chip companies are increasing their investments, and industry competition may become increasingly fierce.
Technological iteration risk. The semiconductor industry experiences rapid technological updates, requiring continuous high-intensity R&D investment to maintain technological leadership.
The company is currently in a golden period of development in the AIoT industry. While maintaining technological leadership, the company has built a unique competitive advantage through diversified product layouts and precise market positioning. The current high growth in performance provides a safety margin, while the vast space of the AIoT market and the company’s technological strength grant long-term valuation flexibility.
Click the business card to follow for more valuable insights
↓↓↓↓↓↓