The Path to DSP Promotion for iOS Games: Technology is Key

The Path to DSP Promotion for iOS Games: Technology is Key

In Q3 2015, the scale of the mobile game market in China reached 14.663 billion RMB, a year-on-year increase of 101.8%. It is expected that the market scale for the entire year of 2015 will exceed 50 billion RMB. Major mobile game manufacturers are eager to capture a larger market share, making user acquisition the … Read more

The Rising Costs of Information Flow/DSP: A Distortion of Human Nature or a Moral Decline?

The Rising Costs of Information Flow/DSP: A Distortion of Human Nature or a Moral Decline?

Click to Follow ▲ Ai Qi SEM Knowledge | Experience | Information | Resources Four Major Sections From SEM to Integrated Internet Marketing Author: Bai Dongli, CEO of Re Yun Data WeChat Official Account: Re Yun Data This article is part of a series aimed at providing a deeper understanding of “user acquisition” through real … Read more

A Review of My Painful Experiences with DSP Advertising

A Review of My Painful Experiences with DSP Advertising

Click to Follow ▲ Aiqi SEM Knowledge | Experience | News | Resources Four Major Sections From SEM to Integrated Internet Marketing Author: Gray Bear Original submission, unauthorized reproduction is prohibited For submissions, please send to: [email protected] Introduction: This experience sharing is not our first meeting, this time the article has been updated to reflect … Read more