In the first half of 2025, Xinjie Electric continues to hold the top position in the domestic small PLC market. This achievement is not a “dark horse surprise,” but rather a regular breakthrough from a “long-established strong player”; the surge in the first half of the year is a result of years of deep cultivation and accumulation.
As a leading enterprise in China’s industrial automation sector, Xinjie Electric has formed a complete product matrix through a profound understanding of the local market and continuous technological innovation, providing solid support for the intelligent upgrade of domestic manufacturing.
Xinjie Electric’s six core product lines build a moat for domestic PLCs.
1. XD Series: The market’s mainstay with high cost-performance ratio.
As Xinjie Electric’s flagship product, the XD series is widely used in traditional manufacturing fields such as food and beverage, packaging machinery, and textile dyeing, thanks to its excellent cost-performance ratio and stability, making it the first choice for automation upgrades in small and medium-sized enterprises.
2. XL Series: A strong player in the mid-to-high-end market.
The XL series focuses on the mid-to-high-end market, supports multiple communication protocols, and possesses strong expansion capabilities and high reliability, successfully applied in industries such as automotive parts and electronics manufacturing, which require high control precision.
3. XF Series: The professional choice for precision control.
The XF series specializes in high-precision control, utilizing advanced control algorithms, suitable for high-end manufacturing fields such as semiconductor equipment and precision instruments, providing customers with accurate and reliable automation solutions.
4. XG Series: An industry pioneer in energy efficiency optimization.
The XG series is characterized by low power consumption and high reliability, particularly suitable for industries with high energy efficiency requirements such as energy and environmental protection, helping customers achieve green manufacturing and energy-saving goals.
5. Intelligent Controllers: Innovative breakthroughs empowered by AI.
Xinjie Electric’s intelligent controllers integrate AI technology, supporting remote monitoring, data analysis, and predictive maintenance, upgrading PLCs from mere control devices to intelligent decision-making centers, leading the industry’s intelligent transformation.
6. IO Systems: The cornerstone of seamless integration.
The IO system provides comprehensive input and output solutions, seamlessly integrating with PLCs, significantly simplifying system design and reducing deployment costs, marking an important strategic layout for Xinjie Electric in automation system integration.
The gap with Siemens: The gap is narrowing, and the future is promising.
In comparison with international giants, we see a clear gap: in the first half of 2025, global PLC leader Siemens achieved sales of 1.748 billion yuan, while Xinjie Electric reached 314 million yuan. Siemens still dominates the market due to years of technological accumulation, global brand influence, and a complete ecosystem.
However, the gap is rapidly narrowing. Xinjie Electric continues to chase with an annual growth rate of 30%, and the trend of domestic substitution is becoming increasingly evident. Compared to Siemens, Xinjie Electric demonstrates unique advantages in the following areas:
• Localization services: More closely aligned with customer needs, faster response times, and more timely service.
• Customization capabilities: Deeply customized for domestic manufacturing scenarios, with stronger adaptability.
• Cost advantages: More competitive pricing, providing high cost-performance solutions for small and medium-sized enterprises.
• Policy support: Deeply aligned with the “Made in China 2025” strategy, benefiting from policy dividends.
A promising future: The rise of domestic PLCs.
The rise of Xinjie Electric is a microcosm of China’s industrial automation transition from “follower” to “leader.” From “Made in China” to “Intelligent Manufacturing in China,” Xinjie Electric proves through practical actions that domestic brands are fully capable of competing with international giants in the high-end industrial automation field.
In the future, Xinjie Electric will continue to increase R&D investment, expand application scenarios, deepen collaboration with the domestic industrial chain, and further narrow the gap with internationally leading enterprises. Against the backdrop of the national push for manufacturing transformation and upgrading, domestic PLCs will usher in broader development space.
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