
British computing platform company Arm has unveiled its next-generation AI-based vehicle computing platform, Zena CSS. Arm states that this platform provides flexibility for automotive manufacturers and chip makers to accelerate development speed while creating differentiated products.
Arm claims that with the new Zena CSS platform, automotive manufacturers can launch new vehicles at least one year ahead of schedule. The platform offers high-performance computing capacity for a variety of functions, ranging from in-car AI assistants to advanced driver assistance systems (ADAS) and vehicle control applications.
Over 10 global partners have shown interest in the platform, with some indicating that they have obtained technical licenses. In particular, there is high anticipation for a strong response in the Chinese market, where new vehicles are required to implement AI technology.
Arm has assured customers from automotive companies such as BMW, Toyota, Geely, and NIO that the shipment of Arm-based chips for automotive applications has tripled over the past five years, expanding its position in the automotive market.
The core of Zena CSS is to provide a modular chip design, allowing partners to optimize designs as needed. Unlike previous single-chip designs, manufacturers can customize functions freely, integrate other components, and target different markets without strict configuration limitations.
It was also explained that the core CPU cores will be standardized, while the remaining designs will be left to partner companies for differentiation. Reportedly, partner companies can apply innovative technologies in AI accelerators, input/output interfaces, etc., while also reducing development complexity.