Three Major Myths of In-Car Entertainment Systems

Three Major Myths of In-Car Entertainment Systems

As in-car entertainment systems provide more interpretations for vehicles, Chinese consumers’ attention to entertainment systems is increasing day by day. In the J.D. Power (君迪) China Automotive Appeal Index Study (APEAL), the weight of entertainment systems ranks first in various sub-markets, indicating that consumers’ preferences for entertainment systems profoundly affect their attractiveness ratings for vehicle … Read more