
Source: Lei Technology AI Hardware Group | Editor: Sandwich
Have you noticed something, dear readers?
From a certain point in time, almost all offline devices priced around a thousand yuan have been dominated by the Snapdragon 778G processor and similar products.
I thought that in the relentless tide of the smartphone performance arms race, a mid-range processor released three years ago would have long been forgotten.
Surprisingly, the Snapdragon 778G has not only not been forgotten but has become even more formidable. Even as of August 2025, Qualcomm is still releasing its “enhanced version”—the Snapdragon 7s Gen 4 mobile platform, with the first device featuring this processor, the REDMI Note 15 Pro+, just launched in the past few days. Lei Technology has also published reports and reviews from the product launch event, which you can find online.
Even more astonishing is that this trend has even reached the Hi-Fi player market.

(Image source: FiiO)
At the recent SIAS Shenzhen International Audio Exhibition, the well-known domestic Hi-Fi manufacturer FiiO began to promote its new flagship portable player M27, officially announcing that it is equipped with the Qualcomm QCS6490 processor, stating that the CPU performance of this chip is “similar to the Snapdragon 782G IoT version,” and it is expected to be officially released in mid-October.
This raises the question: what magic does the Snapdragon 778G and its derivative series possess that allows it to transition from the smartphone realm to the Hi-Fi realm, becoming a perennial favorite?

What makes this legendary chip so revered?
After reviewing the evaluations and market feedback of the Snapdragon 778G from back in the day, I found that its popularity is not merely coincidental.

As for the GPU,Adreno 642L shares the same architecture as the Adreno 640 of the Snapdragon 855, but with the suffix L indicating a scaled-down version. Even so, this GPU has about a 40% improvement over the previous generation Adreno 620, achieving around 70% of the performance of the Snapdragon 865, sufficient to run games like “Honor of Kings” and “Peace Elite” smoothly.
Looking back, Qualcomm definitely squeezed every bit of performance out of this chip, comparable to the performance of sub-flagship models at the time, with better power consumption, resulting in an overall experience that even surpassed some flagship chips with poor heat management.

Speaking of which, I even bought the first generation Xiaomi Civi for my mom, and not just one.
The reason is simple: the phone is genuinely lightweight and good-looking, and I was confident that it was powered by the Snapdragon 778G, a choice that would not fail in daily use.

(Image source: Lei Technology)
For my mom, the criteria for a good phone are twofold:Does it lag when scrolling through headlines and Douyin, and is the video call clear?
As it turns out, the Snapdragon 778G handled both tasks flawlessly; I hardly ever received a complaint from her about the phone lagging, and it was sufficient for her to take photos and post on social media.

Generational Success, Precise Cross-Industry Application
Of course, for Qualcomm, it is impossible to stop without fully utilizing a successful chip IP.



As for the Dimensity 7400 released this year, it only increased the big core frequency by 0.1GHz, and any advantage can basically be attributed to “testing errors”.

(Image source: MediaTek)
As for other lower-end products, such as Snapdragon 6 Gen 1, Snapdragon 6 Gen 3, Snapdragon 4 series, Dimensity 7050, Dimensity 6020, etc., their performance is even more dismal.
It can be said that the overall decline of competitors and iterations is one of the important reasons why the Snapdragon 778G has such longevity.
What truly revitalized this old “chip” is Qualcomm’s introduction of a new brand this year—Qualcomm QCS6490, an IoT chip with cross-industry applications.
From a hardware perspective, this chip is essentially a “rebranded” version of the Snapdragon 778G, with nearly identical core specifications, but the QCS6490 has two crucial features for professional devices: it not only removes the 5G modem to lower the price but also provides full lifecycle technical support from Qualcomm.

(Image source: Qualcomm)
This precise cross-industry application may very well make the Snapdragon 778G the most “long-lived” chip in the mobile device market.

Final Thoughts
In the past three years, Qualcomm and MediaTek have been fiercely competing in the flagship market, but their strategies in the mid-range market have proven to be more astute and pragmatic.
This situation can be viewed from two perspectives: on one hand, mid-range chips have seen no substantial progress for four consecutive years; on the other hand, the enduring popularity of the Snapdragon 778G and similar products reflects a market trend: for the vast majority of ordinary users, performance is no longer a bottleneck; “adequate and user-friendly” is more important than “extreme performance”.

Perhaps no one knows the exact answer to this question.
#Chip #Qualcomm #Snapdragon #Snapdragon778G #LowEndChip

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