On June 5, 2018, the COMPUTEX Taipei International Computer Show kicked off, attracting over 1,600 exhibitors from 36 countries, including internationally renowned brands such as Microsoft, Intel, and NVIDIA. To better showcase industry development trends, “artificial intelligence” became the focus of the exhibition, with e-commerce giant Amazon, which has been deeply involved in the AI field for many years, participating for the first time.
Notably, Tuya Smart, a smart platform providing one-stop AI IoT solutions from Hangzhou, set up a whole-house smart experience area at the Nangang Exhibition Hall, where visitors could experience various products such as smart lighting, smart sockets, smart cameras, and smart locks, feeling the smart home experience of installing the “strongest brain”.
Innovation Achieves the Future,
Artificial Intelligence Becomes the Focus
The Taipei Computer Show, which welcomed Amazon as an exhibitor for the first time, drew the audience’s attention to “artificial intelligence”. As one of the largest internet companies in the world, Amazon has been at the forefront of AI and services for nearly two decades. Especially in the smart home sector, Amazon’s smart speaker “Echo” has become a phenomenal product in the consumer market.
With the theme of “Innovation Achieves the Future”, Tuya Smart positions itself as a global smart platform, having integrated mainstream smart voice platforms such as Amazon Echo, Google Home, Rokid, and Tmall Genie. Through the Tuya Smart platform, enterprise users can easily enable voice interaction with mainstream smart speakers for their products.
Currently, Tuya Smart has upgraded nearly 11,000 products across five major categories: smart lighting, smart security, smart electrical, smart major appliances, and smart small appliances, creating a modern smart home living scenario for consumers.
In terms of product innovation, Tuya Smart proposed the “3 Ones”: achieving 100 million smart device shipments, investing 1 billion RMB to build the tuya.com global smart platform, and helping business partners achieve 10 billion USD in GMV (Gross Merchandise Volume). Through tuya.com, Tuya Smart will empower customers with technology, products, and channels, enabling the creation of an app in 5 minutes, completing an online smart lighting product development solution in 1 hour, and achieving mass production in 15 days. Tuya Smart’s president, Chen Liaohan, stated that this plan could accelerate global smart business by one year.
From Made in China to Smart Manufacturing in China,
Tuya Smart Sets Sail Overseas
Under the impact of the mobile internet, the Chinese manufacturing market channels are rapidly flattening. If consumer personalized needs cannot be met quickly, the market’s voice will be lost. The vast smart home hardware market presents a comprehensive transformation opportunity for Chinese manufacturing. According to relevant data, the smart home market is expected to reach 180 billion RMB in 2018 and is projected to exceed 1 trillion RMB by 2020.
For instance, about one-sixth of Americans own smart speaker products. They believe that the introduction of smart speakers into homes has greatly enriched daily life while increasing convenience and happiness. Data has shown that once universal demand is clear, the adoption rate of smart homes in China will significantly exceed that of the US market, with a smart home hardware market in first- and second-tier cities in China expected to be three times the size of the North American market within the next five years.
In the near future, living and working scenarios will be encompassed by smart hardware, and the consumer-grade smart home market is bound to welcome its spring. From the company’s inception, Tuya Smart has planned a global layout and currently has over 10,000 customers in nearly 200 countries and regions, including the US, the Middle East, and ASEAN, upgrading 11,000 smart products through its smart platform, covering 36 categories including smart lighting, smart electrical, household appliances, smart kitchens, and environmental health.
On the tuya.com online smart development platform, merchants can quickly and efficiently complete demo design and development online according to their business needs and the characteristics of different product categories, solving difficulties such as long development cycles, high costs, and single product functions. Additionally, big data and user operation backends allow merchants to monitor device operation status, sales areas, activity levels, and establish communication channels with global users, creating information interaction with consumers to implement global marketing strategies.
While providing feedback to users through big data technology, Tuya Smart also strictly adheres to cloud information security standards. Currently, Tuya Smart has passed audits for multiple security information standards, including ISO27001 (Information Security Management System), ISO27017 (Cloud Security Standard), and ISO27018 (Cloud Privacy Standard) by the SGS (Société Générale de Surveillance) expert group.
It is understood that Tuya Smart will also connect with top global brands, e-commerce channels, and overseas distribution channels to help partners create products that meet local needs globally, penetrate mainstream local sales channels, and establish a global supply system. In the coming year, Tuya Smart aims to support over 100 partners in the manufacturing industry to achieve sales of over 1 million smart products, collectively realizing a production value of 100 billion.
Will 2018 Be the Year of the Smart Home Explosion?
2014 was hailed as the inaugural year of smart homes, with almost all major appliance giants positioning themselves in the smart appliance sector. After four years of development, has the smart home industry in China moved past the concept popularization stage, and will it see an explosion in 2018?
According to relevant data, the global smart home market is expected to reach 96 billion USD in 2018 and grow to 155 billion USD (approximately 995.1 billion RMB) by 2023. This trillion-dollar market is emerging, leading to a competitive landscape where brands like Amazon, Google, and Apple are particularly prominent in the North American market, driving widespread adoption of smart homes among North American households.
Famous financial media personality and founder of “Qin Shuo’s Circle”, Qin Shuo, once suggested that smart robots, smart wristbands, e-book readers, and drones will become the new four digital goods for the Chinese New Year. The evolution of intelligence is transitioning from products to services and then to ecosystems, revealing immense commercial potential.
“Tuya Smart connects consumers, manufacturing brands, OEM manufacturers, and retail chains with intelligent needs, providing customers with one-stop AI IoT solutions that encompass hardware access, cloud services, and APP software development, offering intelligent solutions for Chinese manufacturing and helping Chinese enterprises go global,” said Wang Xueji, founder and CEO of Tuya Smart.
Currently, Tuya Smart has formed a closed-loop service of AI + manufacturing, providing one-stop enterprise services throughout the entire process from product design, production, sales to after-sales, and promptly feeding back user data collected from products. Through continuous iteration of technology and products, Tuya Smart aims to capture market share.
In the future, Tuya Smart will not only help traditional manufacturing enterprises achieve rapid intelligent transformation with low costs and high efficiency but will also connect more new technologies, new scenarios, hardware and software, commercial services, and new economies to create a multi-dimensional Tuya ecosystem, jointly promoting the acceleration of future intelligent commercial scenarios and building a new AIoT commercial ecosystem.
(News)