Give the 007 girl an Apple Watch, and she can dance (joyfully) to become the brightest star on the street.
Click the video to see the girl play with the Apple Watch 5 for a minute, it’s delightful
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There is considerable controversy surrounding the Apple Watch. Girls want happiness, but many of my friends have a polarized attitude towards the Apple Watch: It works well OR it’s a useless and expensive gadget.
Those who oppose it have valid reasons: for domestic users, the public transport card support that arrived late in 2018 is only available for users in Shanghai and Beijing; the cellular version of the third generation is not usable in many cities; and the ECG feature introduced in the fourth generation is not available in mainland China (the US version doesn’t work here either).
However, the Apple Watch holds a very strong position in the industry: according to the latest data report from the authoritative foreign agency Strategy Analytics, in the second quarter of 2019, the Apple Watch ranked first with a 46% market share in the smartwatch category, almost double that of the second-place Samsung.
Just a month after the data was released, at the September launch event, Apple introduced the brand new fifth-generation Apple Watch. Like many watch users, I felt a bit disappointed with the routine update of the new model: Aside from the always-on display, compass, and new case design, features like menstrual tracking and noise monitoring are just updates in WatchOS 6.
Undoubtedly, the fifth-generation Apple Watch is another incremental upgrade.
But honestly, I’ve thought for a long time and couldn’t come up with a better way or experience for smartwatches. Can smartwatches really have more breakthrough gameplay and experience scenarios?
Our girl has her own ideas—stemming from a new rainbow strap released by Apple. Apple Watch 5 can be worn like this If you understand sneaker culture, you will definitely get the new color scheme. Yes, a colorful woven strap makes the combination of technology and fashion possible.
Moreover, since the first generation, the Apple Watch has not lacked trendy icons to drive sales.
Pharrell and Katy Perry wearing Apple Watch 1
Images from NetEase News
This way of wearing…
The newly released Apple Watch 5 this year, is not very distinguishable from the old models.
However, the new straps and new dial combinations can indeed stimulate the desire to purchase.
44mm440mm new 5th generation
Click the image to view a larger version
By the way, the rainbow-colored official version chosen by the girl has already disappeared from e-commerce channels, remaining only on the official website and offline.
At least from the perspective of photo matching, it is much more vibrant than the randomly provided dark gray strap.
Smartwatches are not just watches— let’s not just rely on our feelings, but see how Apple and software providers understand them.
1st generation▲In 2015, when the Apple Watch was released, Apple packed many functions like phone calls and messages into this small square, trying to make it a substitute for the phone. However, issues like poor performance, lack of waterproofing, and short battery life led to heavy criticism of the first generation.
Comparison of 1st and 5th generations
Click the image to view a larger versionLeft: 1st generation, Right: 5th generation▲
After experiencing upgrades through the 2nd, 3rd, and 4th generations, Apple has finally managed to grasp the pulse of smartwatches.
● The most significant change in the 2nd generation was the addition of waterproofing and GPS for independent exercise mode.● The most significant change in the 3rd generation was the addition of the eSIM cellular version, with a noticeable performance boost.● The most significant change in the 4th generation was the addition of fall detection and ECG.● The most significant change in the 5th generation was the always-on display and noise monitoring.
Representing the 3rd, 4th, and 5th generations▲Light notifications + health and fitness functions + Siri combination— the magic is that when you get used to wearing it for navigation, checking notifications, switching music, running, exercising, receiving messages, finding your phone, etc., one day when you take it off, you will start to miss it a bit.
Of course, the premise is that these functions are ones you frequently use.
For those who don’t need to receive messages, control music playback, or have minimal exercise needs, it seems really hard to find a reason to buy an Apple Watch or even a smartwatch.
The awkward question arises: if the usage frequency is too high, the battery pressure of the smartwatch increases. The short battery life of previous generations, which required charging every two days, has been heavily criticized.
With the newly released 5th generation Apple Watch this year, the paper battery life has been improved to 18 hours. After using it for almost a week, I found this data… is indeed very real under heavy usage.
This part has been discussed a lot, but it doesn’t mean I recommend you to buy the new model.After all, the functional limitations of the Apple Watch in China are quite significant, especially when you open various software content service providers’ apps on the Apple Watch and find that this watch is essentially treated as a pedometer, it feels quite strange.
Weibo interface
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I know that no one would really use a thumb-sized screen to browse news or reply to emails, but comparing it to several foreign software, I can’t help but feel a bit envious.Fortunately, there are some surprises in the domestic market, among third-party apps, in addition to the best-adapted WeChat, there are also some practical ones: Mint, Mars, Didi, Alipay, Dailyart, etc., all provide practical and convenient functional designs.
Dailyart /Mars
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As for the new 5th generation watch, the most eye-catching upgrade is undoubtedly the always-on display. This feature sounded impressive at the launch event, but is it really practical?
The answer may disappoint you. Because it only allows you to check the time politely in awkward dining situations and boring long meetings, and seems to have no more meaningful functions.For example, when the app interface is open but not in use, the screen dims, and the watch face will display time information while the app temporarily stays in the background, as shown in the image.
But honestly, for someone like me who is slow to warm up and easily feels awkward, this is a thoughtful detail. Perhaps the need for the always-on display feature was designed for this social scenario from the beginning.Setting aside these details that can easily be seen as “incremental upgrades,” Apple is very willing to put thought into this small screen, from simple yet cleverly designed digital dials to various empty dials, solar trajectory dials, astronomical dials, classic kaleidoscope dials, etc., almost all hide various design details like Easter eggs within the Apple Watch’s screen.
Of course, classic designs like Mickey Mouse time-telling and real-life water and fire dials are also very iconic.Buy, but maybe not this one If I’m not mistaken, the 3rd generation might be the best-selling Apple Watch, even after wearing it for two years, this one is still very functional, the 4th generation with drop resistance and battery life upgrades and the 5th generation with the always-on display do not provide a strong urge to upgrade.
If you are interested in trying the Apple Watch, I would suggest considering the 3rd generation, as the official friendly price has dropped to 2000.Even so, I wouldn’t recommend having overly high expectations for it.
Because for most people, unless there is a completely new screen form that can be realized, the presence of smartwatches in life is really not that high, and for a long time to come, they cannot replace devices like phones and tablets.
“Today’s Discussion”Having said that, why not share your expectations for smartwatches to include more practical features?Let’s discuss in the comments~