The Golden Rule of J.C. Penney and the Secrets of a Century-Old Retail Enterprise: Fifty Years with the Golden Rule
J.C. Penney was a chain of department stores that once spanned the United States. Its founder was also named James Cash Penney. In his youth, Penney managed a dry goods store called “Golden Rule” in Wyoming, where he found his true career direction. Through diligence and vision, he took over a store in Kemmerer a … Read more