1. General Overview / Basic Information
Suzhou Naxin Microelectronics Co., Ltd. (Stock Code: 688052) was established on May 17, 2013, and is headquartered in Suzhou Industrial Park. It is a company focused on the research and design of high-performance, high-reliability analog and mixed-signal chips. The company focuses on three main product directions: sensors, signal chains, and power management, with products widely used in automotive electronics, general energy (photovoltaics, energy storage, industrial control, etc.), and consumer electronics. On April 22, 2022, Naxin was listed on the Science and Technology Innovation Board, becoming the “first stock of automotive-grade analog chips.” As of April 2025, the company’s market value is approximately 27 billion yuan (data source: Gelonghui).
| Dimension | Content |
|---|---|
| Company Name | Suzhou Naxin Microelectronics Co., Ltd. |
| Stock Code | 688052 (Science and Technology Innovation Board) |
| Establishment Date | May 17, 2013 |
| Headquarters Location | 9 Dongdangtiantian Lane, Suzhou Industrial Park, Jiangsu Province |
| Listing Date | April 22, 2022 |
| Market Value (2025) | Approximately 27 billion yuan |
2. Company Team and Management Team
|
Position |
Name |
Alma Mater (Undergraduate / Graduate)/Graduate |
Industry Background |
|
Chairman/General Manager |
Wang Shengyang |
Peking University (Master in Electronic and Communication Engineering) |
From June 2009 to March 2012, served as a design engineer at Analog Devices (Shanghai) Co., Ltd.; from March 2012 to May 2013, served as R&D manager at Wuxi Naxin Microelectronics Co., Ltd.; from June 2014 to December 2017, served as a supervisor at Shanghai Stingo Microelectronics Co., Ltd.; from May 2013 to September 2013, served as the executive director and general manager of the company; from September 2013 to present, serves as the chairman and general manager of the company. |
|
Director/Deputy General Manager |
Sheng Yun |
Fudan University (Master) |
Colleague of Wang Shengyang, responsible for R&D |
|
Deputy General Manager/Director |
Wang Yifeng |
Peking University (Master) |
Previously served as sales director and board secretary |
|
Secretary of the Board |
– |
– |
– |
|
Chief Financial Officer |
Zhu Ling |
– |
From August 2010 to March 2012, served as cost accountant at Suzhou Zhaoke Electronics Co., Ltd.; from April 2012 to July 2014, served as cost accountant and chief accountant at Xinyin Electronics (China) Co., Ltd.; from November 2014 to present, serves as the company’s chief financial officer. |
3. Founder Introduction
Founder 1: Wang Shengyang
- Born in 1984, obtained a master’s degree in Electronic and Communication Engineering from Peking University in 2009.
- Career Experience: Former R&D engineer at Analog Devices and Wuxi Naxin Microelectronics, founded Naxin Microelectronics in 2013, currently serves as chairman and general manager, leading the company’s technology strategy and market expansion..From June 2009 to March 2012, served as a design engineer at Analog Devices (Shanghai) Co., Ltd.; from March 2012 to May 2013, served as R&D manager at Wuxi Naxin Microelectronics Co., Ltd.; from June 2014 to December 2017, served as a supervisor at Shanghai Stingo Microelectronics Co., Ltd.; from May 2013 to September 2013, served as the executive director and general manager of the company; from September 2013 to present, serves as the chairman and general manager of the company.
Founder 2: Sheng Yun
- Born in 1982, master’s degree from Fudan University.
- Career Experience: Co-founded Naxin Microelectronics with Wang Shengyang, early responsible for technology R&D, currently serves as director and deputy general manager, leading product development and team management..From September 2009 to August 2013, served as product manager at Wuxi Ruiwei Optoelectronics Technology Co., Ltd.; from November 2014 to March 2016, served as a supervisor at Shenzhen Jingyun Chuangxiang Technology Co., Ltd.; from September 2013 to March 2016, served as sales director and supervisor of the company; from March 2016 to August 2020, served as director, deputy general manager, and board secretary of the company; from August 2020 to present, serves as director and deputy general manager of the company.
4. Main Business
- Sensor Products: Magnetic sensors, current sensors, temperature and humidity sensors, etc., used in automotive main drive motor current detection, photovoltaic energy storage systems, etc.
- Signal Chain Chips: Digital isolation chips, signal conditioning ASICs, isolated comparators, etc., covering automotive and industrial control scenarios.
- Power Management Chips: Driver and sampling chips used in new energy vehicles and industrial automation fields.
5. Core Technologies
- Mixed Signal Processing Technology: Low power consumption, high precision signal conditioning and conversion.
- High Voltage Digital Isolation Technology: Isolation chip design suitable for high voltage scenarios.
- Integrated Sensor Design: Multi-sensor function integration and miniaturization.
6. Products and Services
|
Product Category |
Main Product Examples |
Application Fields |
|
Sensor |
Magnetic linear current sensors, temperature and humidity sensors |
New energy vehicles, industrial automation |
|
Signal Chain |
Digital isolation chips, isolated comparators |
Automotive electronics, photovoltaic energy storage |
|
Power Management |
Driver and sampling chips |
New energy vehicles, data centers |
7. Market Competitive Position / Technical Advantages
- Market Share:
- Ranked first in the Chinese automotive analog chip market (2024, Frost & Sullivan data).
- Global market share of digital isolation chips reached 5.12% (2020, Markets and Markets data).
- Automotive-grade chip development capability, certified by AEC-Q100.
- First fully integrated isolation comparator in China, filling a market gap.
- International: Texas Instruments (TI), Analog Devices (ADI), Infineon.
- Domestic: Shengbang Co., Ltd., Si Rui Pu, Jie Hua Te.
Industry Position and Challenges:
- Among the top five domestic analog chip manufacturers, the only company covering the full range of sensors, signal chains, and power management (2024).
- Facing technological barriers and price competition from international giants, but enhancing competitiveness through domestic substitution and high-end product iteration.
8. Business Model
- Fabless Model: Focus on chip design and sales, outsourcing production and packaging testing (e.g., collaborating with domestic foundries).
- Customer Structure: Direct sales to end customers (e.g., BYD, Great Wall Motors) and first-tier suppliers, with some products covering small and medium customers through distribution channels.
9. Company Ecosystem
- Industry Chain Layout:
- In 2024, acquired magnetic sensor company Maiguan to strengthen the sensor product line.
- Collaborated with Xinxian Semiconductor to develop real-time control MCU (NS800RT series).
- Supply Chain Cooperation: Entered the supply chains of BYD, NIO, Xiaopeng, covering ten major domestic new energy vehicle models (2024 data).
10. Development History
| Year | Key Events |
|---|---|
| 2013 | Company established, focusing on signal conditioning ASIC chips |
| 2022 | Listed on the Science and Technology Innovation Board, market value exceeded 20 billion yuan |
| 2024 | Launched NS800RT real-time control MCU, acquired Maiguan |
| 2025 | Submitted application for Hong Kong stock listing, planning to raise funds for global expansion |
11. Industry Development
- Trends:
- Electrification and intelligence in automobiles drive the growth of analog chip demand (expected to exceed $30 billion in the global automotive analog chip market by 2025).
- The new energy sector (photovoltaics, energy storage) is becoming a new growth point.
- Challenges:
- Insufficient localization rate: The localization rate of automotive chips in China is only 5%, relying on imports.
- Rapid technological iteration: Continuous high R&D investment is required (Naxin Microelectronics’ R&D accounted for 27.5% in 2024).
12. Company Type
- Technical Attributes: Hard technology (analog chip design).
- Product Type: Analog and mixed-signal chips (mainly automotive-grade).
- Industry Classification: Semiconductor – Analog Chip Design (Subfields: Automotive Electronics, General Energy).
- Core Technologies and Product Examples: Digital isolation chips (global market share 5.12%), magnetic sensors (domestic market share 7.1%).
13. Economic Cycle
- Industry Cycle: The semiconductor industry is affected by global demand fluctuations, but Naxin Microelectronics focuses on high-growth areas (automotive, new energy) and has certain anti-cyclical capabilities.
- Risks: Intensified market competition leading to product price declines (sensor average price dropped by 64% from 2023 to 2024).
A Table Overview of Listed Semiconductor Companies
| Dimension | Content |
|---|---|
| Company Name | Suzhou Naxin Microelectronics Co., Ltd. |
| Establishment Date | May 17, 2013 |
| Headquarters Location | 9 Dongdangtiantian Lane, Suzhou Industrial Park |
| Listing Status | Science and Technology Innovation Board (688052), planning for Hong Kong stock listing |
| Main Business | Sensors, signal chains, power management chips |
| Core Technologies | Mixed signal processing, high voltage isolation, integrated sensors |
| Main Products | Digital isolation chips, magnetic sensors, MCU |
| Market Share | First in the Chinese automotive analog chip market (2024) |
| Main Competitors | TI, ADI, Shengbang Co., Ltd. |
| Industry Position | Top five domestic analog chip manufacturers (2024) |
| Business Model | Fabless (design + foundry) |
| Development History | Listed on the Science and Technology Innovation Board in 2022, acquired Maiguan in 2024 |
| Company Type | Hard technology, analog chip design |
| Website |
https://www.novosns.com/ |
Product Knowledge in Subfields
- Digital Isolation Chips: Used for signal isolation in high voltage scenarios, ensuring system safety. Naxin’s products use capacitive isolation technology to achieve low power consumption and high reliability, widely applied in new energy vehicle battery management systems (BMS).
- Magnetic Sensors: The company’s self-developed magnetic linear current sensor can detect surge currents of 20kA, used in motor drive systems, replacing traditional Hall sensors, improving accuracy and anti-interference capability.
References
- Company website,
- Hong Kong Stock Exchange prospectus (April 2025)
- Science and Technology Innovation Board announcements (2022-2024)
- Industry reports: Frost & Sullivan, Markets and Markets
- Financial media: Gelonghui, Jingguan Automotive (April 2025 report)
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