There was once a smartphone that sold like hotcakes in the market, with soaring sales, making product manager Wang Teng beam with joy. However, Lei Jun’s “cold water splash” left Mi fans deeply moved. Lei Jun stated, “Selling one unit means losing money on one unit; the more we sell, the more we lose. Let’s see how we perform by the end of the year.” Indeed, this smartphone is the Redmi K70 Supreme Edition.
First, let’s talk about the display. The Redmi K70 Supreme Edition is definitely not “stingy” in this regard. It is equipped with a 1.5K resolution screen. What does this mean? “1.5K” sounds like something between 1080p and 2K, but in the context of smartphones, the resolution is more than sufficient. You can enjoy clear images, making it capable of handling daily use, watching videos, and gaming, easily outperforming those “low-end devices with unclear displays.”
Interestingly, it also features 3840Hz high-frequency PWM eye protection dimming technology. What is PWM? This term sounds quite sophisticated, right? In simple terms, it reduces screen flicker frequency while minimizing eye fatigue. In other words, staring at this screen for long periods will cause your eyes to feel half as tired compared to other phones. It seems that this smartphone not only cares for your gaming experience but also secretly protects your eye health—Lei Jun’s “selling at a loss” does make some sense, as it is for our eyes!
In terms of performance, the Redmi K70 Supreme Edition is powered by the Dimensity 9300+ processor, achieving a score higher than the third-generation Snapdragon 8, reaching 2.38 million points! You might think that such a high score would allow it to outperform the Snapdragon 8, but the answer is: not entirely. Although the score is higher than that of the Snapdragon 8, there is still a noticeable difference in actual performance.
However, will you really care about this slight difference? For most people, this smartphone equipped with the Dimensity 9300+ can fully meet the demands of efficient daily use and gaming experience. Especially with the addition of the dedicated gaming D1 graphics chip, playing games feels like giving the phone a “booster,” making the experience quite remarkable. Perhaps Wang Teng had already silently promised during the design of this smartphone: “Play smoothly, buy wisely.”
Speaking of photography, we must mention that the Redmi K70 Supreme Edition should not be underestimated. It is equipped with a Sony IMX906 sensor, capable of capturing every exciting moment. As for OIS stabilization, it is definitely an essential tool; who would dare to take shaky photos? Moreover, among many smartphones, there are very few that can offer IP68 water and dust resistance at this price point. That’s right, the Redmi K70 Supreme Edition is not only water and dust resistant but also a super durable device, ready to accompany you to the beach or for water activities without worry.
The battery life of the Redmi K70 Supreme Edition is quite impressive. With a large 5500mAh battery, you don’t have to worry about running out of power all the time. More importantly, it is also equipped with 120W fast charging! Charging to 100% in just 24 minutes means no time wasted. Don’t tell me you haven’t encountered a slow-charging phone; after experiencing this fast charging, you definitely won’t want to go back to slow charging.
By the way, the price of the 12GB+512GB version of the Redmi K70 Supreme Edition has now dropped to 2027 Yuan. This also means that Lei Jun is indeed making a loss on this deal. Can you imagine that several smartphone manufacturers were still competing to set prices above 3000 Yuan, while the Redmi K70 Supreme Edition, with its powerful configuration and high cost-performance ratio, has successfully given consumers a great bargain.
Conclusion
In summary, Lei Jun’s earlier “cold water splash” was entirely to provide greater benefits to consumers. As consumers, we are already enjoying the wonderful results of Lei Jun’s “loss-making business” with this smartphone in hand. This smartphone can be described as the king of cost-performance, making it hard to resist. The Redmi K70 Supreme Edition has broken the market pattern with its “ultra-low price,” successfully transforming Redmi from a rigid product labeled as “cost-effective” into a true favorite among consumers.