The IoT Transformation Journey of Haier Smart Home
In 2005, at the Qingdao Haier Industrial Park, Zhang Ruimin raised a hammer and personally smashed 76 defective refrigerators. Behind this classic scene was Haier’s struggle with three consecutive years of stagnant growth. “Transform or be eliminated,” Zhang Ruimin announced the launch of the “User-Order Integration” model at an internal meeting, marking the beginning of … Read more